Between Elsewhere and Here

A Kinetic 150

I’m a red-blooded American, which means I have a deep soft spot for pick-up trucks. My favorite is Ford’s F-250 line – Ford’s middle weight that sits between the more consumer friendly 150 and the more heavy duty 350 and 450. Because the 150 is the most famous of Ford’s trucks, that’s the one you’ll see most of the commercials for, and that’s the one I present to you here.

And I’m not doing this to promote Ford in a time of need. Heck, buying a pick-up truck from Ford right now probably only hurts them, since they need to be building high-quality, high-millage, reliable cars and not surviving on truck sales like they did from about 95 until 05. Anyway… the commercial below is a fantastic usage of kinetic typography. I’ve seen a number of the new ads these past few weeks and finally felt like sharing since you know I have a love for type that flies and twists across the screen.

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By Christopher on 11/19/08 05:33 PM | | Link | Comments [0]

Truth Be Damned

I think this ad speaks for itself. It’s Obama’s latest hitting McCain for running a “vile” “sleazy” campaign. This ad builds off of the narrative that Team Obama rolled out last week by saying McCain “would rather lose his integrity than lose an election.” It’s simple and to the point.

And really, that’s what McCain is doing. They’re taking anything they can and twisting to so far out of context that it’s not better than lying. Even Karl Rove said on Fox News Sunday that McCain’s ads have “gone one step too far.” Though, he claims there is some sort of “100% truth test,” which I don’t recall Bush’s ads passing.

Now I’m not a big shot political consultant (have only been at this since 2005), but if I were Team Obama, I’d keep running ads like this. Just keep reminding McCain that he’s running a dishonorable campaign. Get under his skin about it.

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By Christopher on 09/15/08 10:46 AM | | Link | Comments [0]

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